Google Panda Update In February 2011, Google came out with yet another search algorithm update called the Panda update. This update is said to be one of the best and most advanced of all. The special feature of Panda update is that it reviews your website same as human do. It is estimated that this update affected about 12% of all search results which may include your website as well if your rank in Google search has fallen suddenly.
Websites that are of high quality with good optimization saw their ranking improve whereas low quality websites lost their top spots because of the Panda update. So now the question hovering your mind is “How do I optimize my website for the Panda update”?
Just keep these simple steps in mind and make your website ‘Panda’ ready.
USER EXPERIENCE
The first and foremost thing that you need to take care is ways to engage your visitors. Few issues you need to focus on are bounce back rate, number of web pages per visit, your conversion rates and your page responsive times. When you take care of these key areas, your website will automatically attract more people everyday.
CONTENT IS KING
Google Panda Update Original content is always what Google prefers. Though it might be easy to simply rewrite or replicate some other article, you will not reap the benefits for it. So make your content as authentic as possible. Do a check for grammar and spell errors. These are silent killers of your website.
SEO
Once your content is in place, you need to optimize it rightly. With the right keywords, meta tags with good, interesting content your website will skyrocket automatically with the Googlebot. But do not over-optimize by repeating the keywords too often.
Make your website mobile-friendly for consistency in all forms.
Ensure high-quality code and be sure of your website speed.
Once you manage these issues, you can survive any update that the Google master comes up with.